All case studies

Software agency

·2026

Grayvally.tech

Agency website for a software studio, shaped around trust, technical capability, and clear conversion paths.

www.grayvally.tech/

Grayvally.tech

www.grayvally.tech

(01)

The problem

My own studio was being judged on its website before anyone saw the work. Enquiries arrived without budget or scope, which meant long calls with people who were never going to buy, and the site did nothing to filter them.

(02)

What I built

In plain English: what actually changed for the business.

  • Positioning that states plainly who the studio is for and who it is not for
  • Case studies that lead with client outcomes instead of screenshots
  • An enquiry form that asks for budget and timeline up front
  • Clear pricing signals so prospects self-qualify before the first call
(03)

The result

Sharper positioning for high-intent software clients

Detailed performance figures for this project are being compiled with the client. Ask me about the specifics.

Built with

Next.jsTypeScriptTailwindFramer Motion

My role

Founder, designer, lead engineer

Want results like this for your business?

Tell me what is not working right now. A 45-minute call, no charge, and a straight answer about whether I can help.

Next case study

Grays E-Commerce